Saturday, February 19, 2011

Funny or Die

I thought I always knew the definition of a viral video, but these meetings with Funny or Die really helped me understand. Beyond the definition, I was always confused on how websites like these could make money, and if the production costs were worth the risk and how profit would figure out. Using celebrities and the directors they do, made me think they couldn't make a profit by paying everyone money, but then Mike they don't. These directors and actors come in to do something for their image and to be recognized. I guess with any business, advertisements are the way people make their money, and product placement seems to be the way the money is made at Funny or Die. It was exciting to find out that creative control is still in the power of Funny or Die writers and producers (for the most part), because other industries such as film and t.v. it is possible to lose some creative control. I think these talks were very helpful in understanding how the website Funny or Die works, and what it takes to to make it work. I feel like the overall message though was getting the name Funny or Die out is difficult and with the use of social media such as Facebook and Twitter that is becoming easier. The talks were really cool, and getting to see Will Ferrell wasn't too bad either.

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